![Joico Blonde Life Violet Shampoo](http://shlvsbeauty.com/cdn/shop/products/joicoblondelifevioletspoo_870b9f2a-1685-4851-9fbf-f73e741638ec_{width}x.jpg?v=1573650403)
You’ll never lose your cool with Blonde Life Violet Shampoo—a brilliant, brass-neutralizing cleanser, free of SLS/SLES Sulfates,* that instantly banishes undesirable yellow tones, so cool blondes stay nice and icy.
You’ll never lose your cool with Blonde Life Violet Shampoo—a brilliant, brass-neutralizing cleanser, free of SLS/SLES Sulfates,* that instantly banishes undesirable yellow tones, so cool blondes stay nice and icy.